Thursday, October 14, 2010

Recap on Oracle OpenWorld 2010 Presentation

Thank you for those who attended my Oracle OpenWorld presentation titled Optimize Oracle Application Integration Architecture (AIA) for Communications on September 20, 2010.

Over the next few weeks, I'll be publishing additional posts that discuss various topics that were presented.

Oracle Communications is a suite of products designed specifically to address the needs of the telecommunications industry, providing capabilities and functionality such as provisioning, business support systems (BSS), supply chain management (SCM), point-of-sale (POS), customer relationship management (CRM), financials, and more.

They are delivered through all, or a combination, of the following products:
  • Oracle Siebel Customer Relationship Management (CRM)
  • Oracle Communications Billing & Revenue Management (BRM)
  • Oracle Supply Chain Management (SCM)
  • Oracle Point-of-Sale (POS)
  • Oracle Service Fulfillment (SF)
  • Oracle Communications Order & Service Management (OSM)
  • Oracle Communications Unified Inventory Management (UIM)
  • Oracle Automatic Service Activation Program (ASAP)
  • Oracle Communications Services Gatekeeper (OCSG)
  • Oracle E-Business Suite
Oracle Application Integration Architecture (AIA) for Communications, built on Oracle SOA Suite 10g, is the primary integration layer that ties all these systems together.

Oracle AIA for Communications 2.0 delivers the following 3 PIPs:
  • Order to Bill (between Siebel CRM and Oracle BRM)
Automates data synchronization to ensure the accuracy and real-time availability of customer, billing, product, and pricing data
  • Agent-Assisted Billing Care (between Siebel CRM and Oracle BRM)
Integrates the billing management process providing an integrated, real-time and actionable view of billing data from the CRM
  • Revenue Accounting (between Oracle BRM and Oracle E-Business Suite)
Provides a performance optimized General Ledger (GL) integration improving GL accounting, reporting and accuracy
The figure below shows a single use case for Order Management.

Do you really want to spend the time designing and writing this integration from scratch, when it is already developed and packaged by Oracle as one of the PIP flows? PIPs are developed using the AIA framework, are extensible, and fully supported by Oracle (i.e., bug fixes, upgrades, enhancements, etc.). You may want to take a serious look at PIPs for your integration needs.

AIA for Communications 2.0 delivers 3 PIPs, but version 2.5 delivers 6 PIPs.

Watch this blog for more posts surrounding this topic.

1 comment:

Anonymous said...


We are planning to use AIA 2.5 for integrating the applications. I wanted to know about integrating POS with SiebelCRM. Can we use AIA for integrating POS with CRM.